DEEP DIVE
WE ‘DEEP DIVE’ WITH MOSHE BENJO, VP OF EMEA
SALES, NLYTE, WHO TELLS US ABOUT
LIFE INSIDE AND OUTSIDE THE OFFICE.
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What would you describe as your
most memorable achievement in
the data centre industry?
I remember answering several RFPs
when Nlyte competed against
competitors who offered their
licence free of charge (usually
upgrades to the existing system).
We were able to win thanks to
our advanced technology and
proven ability to deliver major
projects with brands both big
and small. This shows us that
customers appreciate technology,
commitment and proven delivery
record. I love working in an
industry where we can show
off all these attributes and have
success built on success.
What first made you think
of a career in technology/
data centres?
I was exposed to the benefits
of technology and its massive
contribution to our day-to-
day life at a fairly young
age. Since then, I’ve been
working for several software
companies. Besides the will
to succeed and develop in
my personal career, I saw
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the impact we have on our customers’
environment and businesses. The data
centres world is no different. There
are massive changes happening in this
industry and it is exciting to be part of it
and work for a world-leading company
helping organisations optimise and
improve their business execution.
What style of management
philosophy do you employ with
your current position?
Currently I’m working as the Head of
EMEA (Europe, Middle East and Africa)
for Nlyte Software. I’m leading a local
team of sales directors, inside sales,
pre-sales engineers and marketing
colleagues. My philosophy is simple: hire
talented people, give them responsibility
and let them do their job. Trust and
support go hand-in-hand. If we offer
both, we get great colleagues who do a
fantastic job.
What do you think is the current
hot talking point within the data
centre space?
There is no doubt that everyone in
the industry is talking about Machine
Learning. There are some solutions for
data centres around Machine Learning,
but there’s still a long way to catch up
compared to other industries.
This is quite exciting. We are on
the cusp of another revolution
which will not only transform
the data centre space, but the
knock-on impact on the rest of
the economy will also be felt in
everyone’s lives as better services
and increased opportunities.
How do you deal with
stress and unwind outside
the office?
Sport! I’m often playing tennis
and training at the gym. This is
very important for me and I make
sure I’m able to exercise whether
I’m in London or away during a
business trip. It’s a great way to
release physical stress, but it’s great
thinking time too. Sometimes a great
thought will bubble up to the surface
as you just focus on the physicality of
the task at hand.
What do you currently
identify as the major areas of
investment in your industry?
There’s a huge increase in colocation
business right now. It seems like many
enterprises are becoming happy to
get rid of their own data centres and
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