DATA CENTRE PREDICTIONS
Gabriele Sposato, CMO at Aruba S.p.A
SuperSite Professional, a professional
tool that allows you to create your own
website with e-shop included.
2. What challenges are they
currently facing because of this?
Are there issues with lack of
staff, for example?
Primarily, these kinds of businesses
are looking for the lowest latency
connectivity. This is essential in the case
of businesses running online shops, as
well as those supporting remote working.
A big challenge for us is in reducing that
latency for customers looking to host
a larger number of shoppers online or
in such a sector is that most, if not all,
work can be performed remotely at all
levels. We’ve certainly benefitted from
this as we’ve been able to very quickly
overcome the technological limits related
to remote working so it has been possible
RETAILERS WANT
A PRE-PACKAGED
SOLUTION
THAT DELIVERS
EVERYTHING
IN ONE GO, SO
THAT THEY CAN
CONFIGURE THEIR
ONLINE SHOP AND
START SELLING
IMMEDIATELY.
delivers everything in one go, so that
they can configure their online shop
and start selling immediately. We take
care of the back-end monitoring, backup
and restore, updates and advanced
support, basically everything that is
needed for security, speed and efficient
performance. For those that are new
to e-commerce and have been forced
to push more on their online activity as
more people are forced to stay indoors,
we’re also seeing a demand in solutions
that allow them to create their own
websites, so something such as the
viewers during live streaming and the
most effective way of doing that.
A big challenge for us, as a business, is
making sure that our staff are provided
with all possible and necessary tools
and methods to support remote working.
This has worked really well for us,
as we’ve been able to provide all of
our staff working in data centres with
the necessary tools and measures to
continue supporting them. Another bonus
is that in IT, work can largely be done
remotely, and the benefits of working
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