DATA CENTRE PREDICTIONS
Businesses are adopting new technologies , such as AI , IoT and 5G , to improve their competitive edge and operational resilience . The applications of these technologies require the ability to process tremendous volumes of data , and the need for increasing data capacity is only going to accelerate in coming years . The data centre industry needs to support businesses in improving their underlying IT architecture to facilitate their Digital Transformation and to form faster and more reliable connections . For example , enabling companies to scale rapidly by deploying a hybrid multi-cloud infrastructure or deploying at digital Edge locations to allow them to expand through secure backend and frontend IT connectivity .
Investing in new technologies such as digital twin technology will also be a key focus in 2023 . It enables businesses to create a virtual replica of a physical asset , process , or system , which allows them to simulate and analyse performance in a virtual environment before a physical implementation . Through this process , organisations can optimise their operations , better serve their customers and predict business trends that reveal
potential issues and opportunities early on . Faced with an uncertain economic landscape , digital twin technology can provide vital insights into business-critical factors , such as supply chains and data capacity , which will give them an added advantage against their competitors .
Companies are also looking to improve the digital connectivity of their remote workforce in order to improve productivity , employee well-being and retention . Hybrid working is here to stay , but it can be difficult for companies to ensure that remote workers feel engaged , connected and supported . According to PwC ’ s global workforce survey for 2022 , 63 % of the employees surveyed would prefer a mix of in-person and remote working . Digital infrastructure will play an ever-increasing role in supporting companies as they grow their digital communication channels to ensure their remote workforce can continue to work collaboratively .
Cyberattacks create costly disruptions and data breaches which can significantly harm an organisation ’ s reputation and bottom line . This challenge is set to significantly increase , according to the
EU ’ s latest cybersecurity report , while the GTTS ’ 22 reveals that 83 % of European IT decision-makers list cybersecurity as their top priority for the immediate future .
In 2023 , data centres will play a crucial role in increasing cybersecurity by implementing advanced technologies and protocols to protect against the evolving threats . These measures will include solutions such as Multi-Factor Authentication ( MFA ), encryption and continuous , real-time monitoring to detect and respond to potential vulnerabilities . Businesses will need to trust that their data is being securely stored and managed , particularly as they expand into new markets and migrate more functionality to the cloud .
As the industry navigates the path ahead , there is much to celebrate in terms of Digital Transformation and technological innovation . This will not only improve services and offerings but help to shield businesses from a shrinking global economy while remaining competitive in their markets . This is a time for the industry to invest and innovate so they can embrace the exciting possibilities ahead . �
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