Intelligent Data Centres Issue 57 | Page 73

DATA CENTRES TRULY MAKE A DIFFERENCE AND ADD VALUE TO SOCIETY , AND THE SPEED OF ADOPTION IS CHANGING WHAT WE DO AND HOW WE LIVE .
DEEP DIVE
I think it was my background in leading teams to sell technical solutions , such as EPSON and NEC , that has led me into the data centre industry .
I joined Vertiv in 2018 and being part of the data centre industry is so rewarding . Data centres truly make a difference and add value to society , and the speed of adoption is changing what we do and how we live .
Our industry is a direct function of enabling the use of data and processes and it brings reliability into applications that change how we live and operate . It ’ s an exciting place to be .
What style of management philosophy do you employ with your current position ?
I am a leader who takes a structured approach , developing measurable objectives and ensuring they are understood by everyone across the business . This enables the entire region to be aligned and achieve a clear set of results . I try to create a culture where everyone gets the right support and feedback in an open , honest and respectful environment .
I strive to unleash our employees ’ potential and to encourage people to constructively challenge each other . What I enjoy most is experiencing people outperforming themselves and being proud of it . It is so rewarding to witness someone delivering and doing a fantastic job . Fortunately , I get to see that quite often .
What do you think is the current hot talking point within the data centre space ?
The past couple of years have seen new trends emerge across cloud , Edge and 5G . The cloud and Edge transformation of digital infrastructure continues to accelerate and I am excited about the new opportunities 5G deployments are bringing . But the latest and probably hottest topic has to be Artificial Intelligence ( AI ).
As recently reported in our second quarter results , we believe AI will be a long-term secular tailwind for the industry and will increase the size of the addressable market .
How do you deal with stress and unwind outside the office ?
I make sure that I always make time to spend with my family , although admittedly , they would probably say that it ’ s not

DATA CENTRES TRULY MAKE A DIFFERENCE AND ADD VALUE TO SOCIETY , AND THE SPEED OF ADOPTION IS CHANGING WHAT WE DO AND HOW WE LIVE .

enough . But when we are together , it ’ s quality time well spent enjoying ourselves . Every now and then I try to do something for myself . It could be watching a movie , cooking for friends and family , or taking a very long walk in Copenhagen – a city I love . I also enjoy playing football or working out on my rowing machine . The key is to be on the same page as everyone around me , professionally and personally , so I don ’ t commit to more than I can deliver .
What do you currently identify as the major areas of investment in your industry ?
We ’ re operating at an exceptionally technologically focused time when innovation is critical . In particular , there is a real demand for technologies and solutions that support sustainability initiatives . With the hunger for data constantly increasing , it is vital that data centre providers invest in solutions that reduce energy and water usage , waste and overall carbon footprint . AI is another important area of investment , showing great growth acceleration potential . Data centre infrastructure is fundamentally essential to meet the rapidly growing demand for compute capacity driven by AI .
What changes to your job role have you seen in the last year and how do you see these developing in the coming months ?
From a technology perspective , we see increasing demand for new technologies that also deliver sustainable output due to regulations and / or customer and partner preference . It is driving greater innovation in both research and development and go-to-market strategies . The adoption of AI is projected to increase the need for high-density solutions , which , in turn , is projected to have an impact on the requirement for technologies in liquid cooling and power distribution .
The search and acquisition of talent is getting more intense and so we can attract the best of the new generation , we are re-thinking how we can appeal to them and be the best employer we can be for our associates . We have already made great strides , but we have more work to do . � www . intelligentdatacentres . com
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