UNCOVERING THE LAYERS
Enterprises across the region are moving to
AWS to become more agile and innovate,
and include Al Jouf Cement, Al Tayer Group,
Arab Banking Corporation (Bank ABC),
Aramex, Bahrain Bourse, Bank Al-Etihad,
Batelco, Emirates NBD, Flydubai, Gulf News,
Hassan Allam, Lulu International Exchange,
MBC Group, OSN, Seera Group, Union
Insurance and Virgin Middle East.
Public sector organisations, including
Bahrain government ministries, such as the
Ministry of Education, Ministry of Finance,
Ministry of Information Affairs, Ministry
of Labor and Social Development and
Bahrain iGA, as well as other public sector
organisations such as Bahrain Polytechnic,
Communications and Information
Technology Regulatory Authority of Kuwait
(CITRA), Mumtalakat, Paris Sorbonne AD,
Tamkeen and the University of Bahrain,
are also using AWS to drive cost savings,
accelerate innovation and better serve the
citizens of the region.
Well established family businesses in the
Middle East are also moving to AWS to
become more agile and innovative. The
Kingdom of Saudi Arabia’s Abdul Latif
Jameel is one of the most respected
www.intelligentdatacentres.com
family-owned businesses across the Middle
East and operates in over 30 countries
worldwide, with diversified interests in
major sectors including transportation,
energy and environmental services,
financial services, and land and real estate.
Faisal Alsamannoudi, Vice Chairman, Abdul
Latif Jameel Commercial Development
Company Ltd, said: “We welcome the
opening of the AWS Middle East Region
and see it as a real opportunity to bring
more efficiency and innovation to our
business, in a secure way. We started
our AWS journey with Abdul Latif Jameel
Commercial Development Company,
in Jeddah, by migrating critical HR
management systems covering seven
different companies – a process that
took us less than one month and brought
savings of up to 60%, compared to our
previous solution.
“With AWS, we are becoming more
agile and able to innovate quickly across
different lines of business.”
Another regional enterprise moving
to AWS is the Al Tayer Group, one of
the largest privately held family-run
conglomerates in the MENA region. Al
Tayer Group has interests in automobile
sales and services, luxury and lifestyle
retail and hospitality. Headquartered
in the UAE, the group operates in 12
countries in the Middle East and manages
over 200 stores.
Mohamed Al Fayed, Senior Vice President
of OmniChannel, Al Tayer Retail, said:
“This news from AWS is fantastic as we
continue accelerating our cloud adoption.
Using AWS, we were able to become
more agile and reliably launched five
e-commerce platforms, such as Mamas &
Papas, Nisnass.com, and Ounass alongside
Android and iOS apps, all within a year.
“We rely on several AWS managed
database services such as Amazon
Aurora, where we were able to cut costs
by 40%, while increasing performance
by four times, compared with proprietary
database technologies. We also leverage
AWS spot instances to reduce operational
cost by 79%. We see great potential to
improve our business even further with
the new AWS Middle East Region, which
will enable us to serve our end customers
with even lower latency.”
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