DATA CENTRE PREDICTIONS
Crow, who recently discovered all of her
master recordings were destroyed when
an archive in Los Angeles burned down
in 2008. This is a wider concern for any
company which has a large store of high-
value assets.
Our data storage requirements are only
set to increase over the coming years,
at an unprecedented pace and scale.
Increasingly, it will become the focal point
of the majority of global businesses, from
small retail outfits to large professional
service corporations.
David Friend, CEO and co-founder of
Wasabi Technologies
to effective law enforcement. In the US,
body cam footage and surveillance video
has become an indispensable asset for
police as well as the judicial system.
However, footage is routinely deleted
after 75 days, despite the statute of
limitations for prosecuting a crime is
seven years on average.
The reason for this is simple: it costs too
much to store. This has clear ramifications
not only for effective law enforcement
practices but for citizen rights and the
enforcement of accountability.
When we zoom out and take into account
the 300 million surveillance cameras
currently in operation, and the increase
in video resolution from HD to 4K, the
effects are compounded.
An evolving landscape
Thankfully, modern enterprise has finally
started viewing data as a fundamental
utility that will define the operational
scope and success of their business,
instead of an add on or a nice to have.
After 50 years of relying on internal
storage solutions, businesses need to
wake up to the fact that, for most, they
have outgrown their ability to effectively
store their own data.
However, when data is backed up
physically for example, it is especially
vulnerable to threats, meaning companies
open themselves up to large losses of
capital. We only need to look to Sheryl
18
Issue 07
What many fail to realise however is that
the proliferation of nascent technologies
such as Artificial Intelligence (AI) will
fuel the next generation of data storage
centres even further; this will in turn rapidly
increase our ability to engage in innovative
analytical processes and Machine Learning
driven development cycles.
Whether you operate in media, education
or industry, if you fail to adopt new data
practices and source effective storage
solutions to meet your needs, you face
being shouldered out by competition.
perspective, Google alone processes a
staggering 3.5 billion searches every day.
The future of the cloud is
already here
With the rise of IoT and the
implementation of 5G infrastructure,
data generation will soon explode. Just
as electric power generation moved to
centralised power plants, the storage
of data has and must continue to
WITH THE RISE
OF IOT AND THE
IMPLEMENTATION
OF 5G
INFRASTRUCTURE,
DATA GENERATION
WILL SOON
EXPLODE.
The physical cloud
The term ‘cloud’ can be somewhat
misleading – data is not ethereal; it takes
up real physical space. Not considering
storage when generating data is as
problematic as not considering how to
store oil once it’s been successfully drilled.
Much hype surrounds AI – barely a day
passes without some ‘talking head’
discussing their ability to drive real
progress in medicine, business and
education. On the other hand, we also
have the likes of Elon Musk waxing lyrical
about the existential threat it poses.
AI is often used as a catch whole term,
but most people focus on improvements
in algorithms that mimic intelligence.
What no-one is discussing however is how
development in AI is progressing – to put
it simply, Artificial Intelligence is only as
smart as the data that it learns from.
We couldn’t have achieved what we
have without the huge swathes of data
we now have available – to put this into
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